Publication Date

12-2011

Committee Chair

Fang Ren, Ph.D.

Committee Members

Douglas M. Flewelling, Ph.D.

Abstract

Building an external partnership is the process in which a firm identifies a portion of its business process that could be performed more efficiently and / or more effectively by another corporation that is specialized in that portion of business. The process of finding external partnerships is long and tedious due to of the large amount of data that must be analyzed. A method was developed using Dr. Johannes Moenius method to reduce the search area of a potential external partnership from a country, to a single city where companies with specific criteria can be found. The model uses GIS technology to more efficiently analyze large volumes of economic data and to integrate them into location analysis to seek for better locations for outsourcing. The project was developed as a desktop prototype application, using Mexico as the study area. This will enable the School of Business at the University of Redlands to use the model in other areas, easily and consistently.

Perez_Poster.pdf (33860 kB)
Finding External Partnerships in Mexico (Poster)

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